Paula brings Chilean expertise to ensure SAFE fruit remains fresh and compliant.
It is clear from the first time that you meet Paula Quiero that she has a passionate love for all that life has to offer and an energy that is …
Category: Corporate News
SAFE opens profitable new markets
After many years of hard work by SAFE marketing and sales executives, buyers in the Far East now absorb 48 percent of the total volume of export fruit produced …
SAFE table grape farms achieve international food standard certification
SOUGHT AFTER: Certification is a sought after seal of the highest standards of food safety British Retail Consortium (BRC) certification – a qualification critical to sales success in European markets …
SAFE “best quality” citrus contributes to foreign exchange
Favorable weather in key growing regions has confirmed estimates that there will be a better than average quality of citrus harvested by SAFE this season. This is good news for …
Great season for SAFE Citrus exports
Close to 180 000 cartons of top quality South African citrus had been packed for markets in the European Union, the Far East, the Middle East and Russia by …
Citrus set to deliver fresh, “sweet” returns for SAFE
The fact that South African citrus is gaining popularity with “most receivers” in Europe” is great news for SAFE. This is according to Wibo van den Ende, SAFE Marketing & …
SAFE – planting for a prosperous future
Business confidence, according to the respected Financial Times of London, is an economic indicator that measures the amount of optimism that business managers feel about the prospects of their company. And …
Science, technology and enthusiastic staff key to SAFE success in 2019
Twenty nineteen will be a year of “fine-tuning” their farming and fruit production on SAFE farms to distinguish their product from the increasing competition in key markets, and to …
Tough markets respond well to SAFE produce
Anyone who thinks selling South African fruit to international markets is easy will change their mind after a five-minute conversation with SAFE Exports Marketing and Sales Director, Wibo van den …
SAFE looks ahead to harvesting on its business capacity
The centralisation and coordination of the business from planting to irrigation, fertilisation, harvesting, packing, export and finance under the principle of “best of breed” continued to deliver for SAFE …